What is digital marketing?

1. Digital marketing, also known as online marketing, refers to advertising delivered through digital channels to promote brands and connect potential customers using the internet

2. And other forms of digital communication and website creation ETC.

· Search engines · Websites · Social media · Email · Mobile apps · Text messaging · Web-based advertising

3. In Short, if you promote your product or services any above social media platforms or any online platforms, it is called Digital Marketing.

4. Today generally rely on digital means to find products.

5. Some 77% of customers research a brand online before engaging with it.

6. Meanwhile, 51% of consumers say they use Google to research products before buying.

7. The benefits of digital marketing.

· You will get to know your audience.

· It doesn’t cost much.

· You can market to anyone, anywhere.

· Digital marketing is adaptable.

· You can personalize by channel.

Thanks for watching