DOWNLOAD COMPLETE NOTES OF DIGITAL MARKETING COURSE...
Module 3 | Download PDF |
Website Planning | |
| Lesson-1-Website Planning | Download |
| Lesson-2-Domain & Hosting | Download |
| Lesson-3-How to Buy Domain | Download |
| Lesson-4-What is Web Hosting & How to Buy Hosting | Download |
| Lesson-5-How to operate c panel | Download |
| Lesson-6-What is WordPress | Download |
| Lesson-7-How to install wordpress | Download |
| Lesson-8-Type of Website | Download |
| Lesson-9-Login WordPress and About Dashboard | Download |
| Lesson-10-Theme Installation | Download |
Module 5 |
Download PDF |
Social Media Marketing-Facebook |
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| Lesson – 1 – Introduction of Social Media Marketing | Download |
| Lesson – 2 – Forms of Internet Marketing | Download |
| Lesson – 3 – Facebook Marketing | Download |
| Lesson – 4 – Creating Facebook Page | Download |
| Lesson – 5 – Uploading Contacts for Invitation | Download |
| Lesson – 6 – Exercise on fan page wall posting | Download |
| Lesson – 7 – Increasng fans on fan page | Download |
| Lesson – 8 – How to do marketing on fan page | Download |
| Lesson – 9 – Fan Engagement | Download |
| Lesson – 10 – Important apps to do fan page marketing | Download |
| Lesson – 11 – Facebook Advertising | Download |
| Lesson – 12 – Types of Facebook Advertising | Download |
| Lesson – 13 – Best practices to facebook advertising | Download |
| Lesson – 14 – Understanding facebook best practices | Download |
| Lesson – 15 – Understanding edge rank and art of engangement | Download |
Module 6 | Download PDF |
Lead Generation for Business | |
| Lesson – 1 – Lead Generation for Business | Download |
| Lesson – 2 – Understanding Landing Pages | Download |
| Lesson – 3 – Best Practice to Create Landing Pages | Download |
| Lesson – 4 – Types of Landing Pages | Download |
| Lesson – 5 – What is A – B Testing | Download |
| Lesson – 6 – Converting Leads into Sales | Download |
| Lesson – 7 – Creating Lead Nurturing Strategy | Download |
| Lesson – 8 – Understanding Lead Funnel | Download |
| Lesson – 9 – Steps in Lead Nurturing | Download |
Module 7 | Download PDF |
Google Adwards | |
| Lesson – 1 Introduction to Google Adwords & PPC Advertising | Download |
| Lesson – 2 Creating Bing Ads Account | Download |
| Lesson – 3 Understanding Adwords Account Structure | Download |
| Lesson – 4 Types of Campaigns & Settings | Download |
| Lesson – 5 Difference between Search & Display Campaign | Download |
| Lesson – 6 Understanding Adwords Algorithm | Download |
| Lesson – 7 About CTR & Understanding Bids | Download |
| Lesson – 8 Creating Search Campaigns | Download |
| Lesson – 9 Creating our 1st Search Campaign | Download |
| Lesson – 10 Bidding & Flexible Bidding Strategy | Download |
| Lesson – 11 PROS. AND CONS. & Ad Extensions | Download |
| Lesson – 12 Understanding Ad Metrics | Download |
| Lesson – 13 How to Write a Compelling Ad Copy | Download |
| Lesson – 14 Best & Worst Examples of Creating Ads | Download |
| Lesson – 15 What is Conversion Tracking & Why is it Important | Download |
| Lesson – 16 How To Optimize Campaigns at the Time of Creation | Download |
| Lesson – 17 Optimizing Campaign Via Ad Group | Download |
| Lesson – 18 Importance of CTR in Optimization | Download |
| Lesson – 19 How to Increase CTR | Download |
| Lesson – 20 How to Increase Quality Score & It’s Importance | Download |
| Lesson – 21 Importance of Negative Keywords & Evaluating Campaign | Download |
| Lesson – 22 Optimizing with Conversion Report | Download |
| Lesson – 23 Optimizing Performing & Non – Performing Keywords | Download |
| Lesson – 24 How to Decrease CPC | Download |
| Lesson – 25 Analyzing Competitors Performance | Download |
| Lesson – 26 Display Campaign & Difference Between Search & Display Campaign | Download |
Module 8 | Download PDF |
Search Engine Optimization (SEO) | |
| Lesson – 1 – SEO Introduction | Download |
| Lesson – 2 – How Search Engine Works | Download |
| Lesson – 3 – How to Submit Website on Google | Download |
| Lesson – 4 – Keywords | Download |
| Lesson – 5 – Keyword Tool | Download |
| Lesson – 6 – Keyword Research Process | Download |
| Lesson – 7 – Google Operations | Download |
| Lesson – 8 – On Page Optimization | Download |
| Lesson – 9 – Off-Page Optimization | Download |
| Lesson – 10 – Tools for Off-Page SEO | Download |
| Lesson – 11 – Local SEO | Download |
Module 9 | Download PDF |
Google Analytics | |
| Lesson – 1 – Introduction of Google Analytics | Download |
| Lesson – 2 – How Google Analytics Works | Download |
| Lesson – 3 – How to Setup Analytics Accounts | Download |
| Lesson – 4 – Install tracking code | Download |
| Lesson – 5 – Setup Goals | Download |
| Lesson – 6 – Setup site search | Download |
| Lesson – 7 – Add Additional Accounts | Download |
| Lesson – 8 – View Google Analytics Data | Download |
| Lesson – 9 – Report Features | Download |
| Lesson – 10 – Types of Google Analytics reports | Download |
| Lesson – 11 – Understanding Bounce Rate | Download |
| Lesson – 12 – How to Setup Funnels in Goals | Download |
Module 10 | Download PDF |
Online Display Advertising | |
| Lesson – 1 – Introduction of Online Advertising | Download |
| Lesson – 2 – Types of online advertising | Download |
| Lesson – 3 – Display Advertising | Download |
| Lesson – 4 – Contextual Advertising | Download |
| Lesson – 5 – Social Media Advertising | Download |
| Lesson – 6 – Search Engine Marketing (SEM) | Download |
| Lesson – 7 – Native Advertising | Download |
| Lesson – 8 – Remarketing Retargeting Advertising | Download |
| Lesson – 9 – Video Advertising | Download |
| Lesson – 10 – Email Marketing Advertising | Download |
| Lesson – 11 – Mobile Marketing Advertising | Download |
| Lesson – 12 – Tracking & Measuring ROI of Online Advertising | Download |
Module 11 | Download PDF |
E-Commerce | |
| Lesson – 1 – Introduction of e-commerce | Download |
| Lesson – 2 – Top e-commerce websites | Download |
| Lesson – 3 – What is e-commerce software | Download |
| Lesson – 4 – What is Payment Gateway | Download |
| Lesson – 5 – Type e-commerce CMS | Download |
| Lesson – 6 – Integrating WooCommerce CMS | Download |
| Lesson – 7 – WooCommerce Installation | Download |
| Lesson – 8 – Adding and Managing Product | Download |
| Lesson – 9 – Managing WooCommerce | Download |
| Lesson – 10 – WooCommerce Settings | Download |
| Lesson – 11 – Payment Gateway | Download |
| Lesson – 12 – Other Plugins | Download |
| Lesson – 13 – How to do SEO for E-Commerce Website | Download |
Module 12 | Download PDF |
Content Marketing | |
| Lesson – 1 – Introduction of Content Marketing | Download |
| Lesson – 2 – Types of Content | Download |
| Lesson – 3 – How to write great content | Download |
| Lesson – 4 – Keyword Research for Content ideas | Download |
| Lesson – 5 – Optimizing Content for Search Engines | Download |
| Lesson – 6 – How to market your content | Download |
| Lesson – 7 – Content Marketing Tools | Download |
Module 13 | Download PDF |
Youtube Marketing | |
| Lesson – 1 – Why YouTube Career | Download |
| Lesson – 2 – Planning and make strategy | Download |
| Lesson – 3 – YouTube Channel Policies | Download |
| Lesson – 4 – Set Goal to Achieve monetization | Download |
| Lesson – 5 – Knowledge of Photo editing and Video editing software | Download |
| Lesson – 6 – Create YouTube Channel | Download |
| Lesson – 7 – Setup a Channel professional look | Download |
| Lesson – 8 – How to plan the first Video | Download |
| Lesson – 9 – Understanding copyright and spam | Download |
| Lesson – 10 – Required items for the first video to publish | Download |
| Lesson – 11 – Upload the first video | Download |
| Lesson – 12 – How to market your first video | Download |
| Lesson – 13 – Increasing subscribers | Download |
| Lesson – 14 – How to use playlist | Download |
| Lesson – 15 – YouTube Studio | Download |
| Lesson – 16 – YouTube Analytics | Download |
| Lesson – 17 – How to create a Google Adsense account | Download |
| Lesson – 18 – How to connect YouTube channel with Adsense Account | Download |
| Lesson – 19 – Google Payment terms | Download |
| Lesson – 20 – Earn by Promotional videos | Download |
Module 14 | Download PDF |
Affiliate Marketing | |
| Lesson – 1 – What is Affiliate Marketing | Download |
| Lesson – 2 – 3 A’s of Affiliate Marketing | Download |
| Lesson – 3 – Affiliate Marketing History | Download |
| Lesson – 4 – How to be a Super Affiliate Marketer | Download |
| Lesson – 5 – Ways to do affiliate marketing | Download |
| Lesson – 6 – Affiliate Marketing Secrete | Download |
| Lesson – 7 – How to start affiliate Marketing | Download |
| Lesson – 8 – Top 10 Affiliate Network in World | Download |
| Lesson – 9 – How to create amazon associate account | Download |
| Lesson – 10 – How to use amazon ads pixels on website | Download |
Module 15 | Download PDF |
AdSense & Blogging | |
| Lesson – 1 – What is AdSense | Download |
| Lesson – 2 – Difference between Adwords & AdSense | Download |
| Lesson – 3 – How does adsense work | Download |
| Lesson – 4 – How to create AdSense Account | Download |
| Lesson – 5 – About AdSense Dashboard | Download |
| Lesson – 6 – How to apply for AdSense | Download |
| Lesson – 7 – How to create ads | Download |
| Lesson – 8 – How you get paid by AdSense | Download |
| Lesson – 9 – All AdSense Dashboard option | Download |
| Lesson – 10 – Why AdSense account banned by Google | Download |
| Lesson – 11 – Why People Fail | Download |
| Lesson – 12 – What is Niche Blogging | Download |
| Lesson – 13 – Step-by-step Niche blogging guide | Download |
| Lesson – 14 – Integrating ads with WordPress | Download |
| Lesson – 15 – How to use amazon ads pixels on website | Download |
Module 16 | Download PDF |
Online Reputation Management | |
| Lesson – 1 – What is ORM | Download |
| Lesson – 2 – How to deal with negative comments online | Download |
| Lesson – 3 – 10 ORM Commandments | Download |
| Lesson – 4 – Ways to create positive brand image online | Download |
| Lesson – 5 – Understanding tools for monitoring online reputation | Download |
Module 17 | Download PDF |
Create Digital Marketing Strategy | |
| Digital Marketing Strategy | Download |
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